September 01, 2026
Will McGinness on Saville Productions’ Purpose Podcast
Our CCO, Will McGinness, recently joined Saville Productions’ Purpose Podcast to share his career journey, lessons from memorable campaigns and creative challenges, and his perspective on creativity, storytelling and brand purpose.
Will also shares what he’s learned along the way about developing great creative work, and why the best ideas still begin with curiosity.
Listen to the full conversation below.