Scout Motors: Fish On
Scout Motors is introducing the Harvester Range Extender with a new campaign from VB+P. The Harvester Extended Range Electric Vehicle (EREV) system uses an onboard gas-powered generator to recharge the vehicle’s high-voltage battery and extend its range – expanding what’s possible with electric driving and proving that sometimes, the next best thing to happen to electric is gas.
“Fish On” brings that thinking to life through a larger-than-life fishing tale that takes one fisherman from the catch of a lifetime to a fight for his own. Directed by Jake Scott with RSA and filmed on location along Oregon’s Clackamas River, the film is a white-knuckle ride through dangerous rapids, past a ravenous bear and over a towering waterfall.
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