The Results Are In
And we're happy to report our Audi Super Bowl spot scored again this year. Not only did The LA Times call the star of the spot, Kenny G, the "Betty White" of this year's game, but The Wall Street Journal described "Release the Hounds" as "chart topping." In all, the spot earned "Best Super Bowl Ad" nods by critics from Adweek, The Wall Street Journal, People, Creativity, The Dallas Morning News, The LA Times, Entertainment Weekly, The Examiner, The SF Egotist, The Christian Science Monitor, The Daily Beast and The New York Daily News. And the press aren't the only fans. Nielsen reports it was one of the top 10 "Most Liked" spots of the game and Twitter measured it as the 2nd most tweeted. Two weeks later, and the buzz is still going. Listen to Twitter Co-Founder Biz Stone on NPR discuss our successful #ProgressIs campaign that we did around the game.