Respect Your Audience

Posted by Meredith Vellines

Sep 14, 2015

Respect Your Audience

VB&P Creative Director and proud Midwesterner Tom Scharpf recently penned this piece on the importance of respecting your audience as a marketer. In it, he points to innovators like Google’s Larry Page, Warren Buffet, and Twitter’s Jack Dorsey as proof of intelligent life in Fly-over Country and suggests how the advertising industry could learn from HBO by raising the bar instead of lowering it. Read more here.

Venables Bell & Partners