Labyrinth

Posted by Meredith Vellines

Jan 12, 2012

Labyrinth

This week we launched our first work for Google in the form of a video that re-imagines the game of labyrinth as a massive handcrafted version of Google Maps. The game-like structure of the piece showcases many fun things about Google Maps that you may not know existed, while also illustrating that getting from point A to B can be a journey of unexpected fun and exploration. In addition to breaking on Mashable, Adweek named it the "Top Spot" of the week and it earned "Ad of the Day" by Creativity.


 

Venables Bell & Partners