-
Apr 29, 2010
THE BONG IS ADDICTIVE.
This month Fast Company revealed that our client Intel’s Bong is the second most addictive sound in the world, one notch below a baby’s giggle and just ahead of the “Star Spangled Banner.” The results were part of findings by branding guru Martin Lindstrom and sound identity company Elias Arts, who wired volunteers and measured their pupil and brain wave responses to sounds. Read more here.
-
Feb 19, 2010
WE’RE CRACK DEALERS.
In a post about our new Intel “Generations” TV spot, popular ad blog, Agency Spy writes, “This ad makes two campaigns from Venables Bell & Partners that I like. They’re crack dealers over there. The first campaign was a pair of Audi-is-better-than-everyone ads which we showed you last week. By the way those spots have a combined total 70,000+ views on YouTube and a lot of commentary. Who says TV is dead?”
Thanks, Agency Spy. We’re blushing over here.